Produce a healthcare marketing calendar that gives marketers a ready-to-use resource of actionable content, monthly themes, and key industry moments to keep their audience engaged year-round.
Solution
Designed and built an interactive marketing calendar alongside an agency partner, giving healthcare marketers a year-round resource to plan campaigns around key themes and industry moments. Paired it with a editable playbook that empowered marketers to map out their strategy and track the impact of every campaign.